Adobe India has announced the appointment of Anindita Das Veluri as Head of Marketing.
Veluri will be responsible for leading the company’s marketing strategy in the Indian market.
She will report to Duncan Egan, vice president of marketing, Adobe Asia Pacific (APAC).
She is leaving Deloitte, where she was responsible for building the Adobe alliance and growing the company’s business in India.
Duncan Egan, Vice President – Marketing, Adobe APAC, said, “We are delighted to welcome Anindita Veluri to lead Adobe’s marketing in India. With her strong track record and unique experience of having worked at the intersection of marketing, technology, business and creativity, Anindita will be a great partner for our fast growing Indian business. Given Adobe’s undisputed leadership in the growing category of customer experience management, we have led the industry in creating best-in-class marketing practices that drive business success. We see Anindita playing a vital role in sharing Adobe’s marketing journey with brands in India and driving their digital transformation strategies.
Veluri said, “In today’s digital economy, businesses understand that creating customer experiences is critical to their growth, and Adobe is at the forefront of delivering next-generation technologies to feed them. I am delighted to join the outstanding team at Adobe to grow the company’s strong and loyal base of customers and partners in India. »