Senior Marketing Specialist I – Interiors – New York, NY, US | Works


At SOM, we are a collective committed to shaping a better future for our customers, our communities and the planet. We aspire to create the most sustainable, impactful work through creative, interdisciplinary teams with all the resources and diversity of a global company. We value those who are passionate about excellence, innovation, integrity, inclusiveness and collaboration. Together we can achieve great things.

Success at SOM means

  • Ideas: We believe in a meritocracy of ideas. We expect everyone to actively contribute to the cabinet discourse.

  • Knowledge: We believe that expertise is the result of lifelong learning. We are not supposed to know everything, but rather to search for answers with passion, to develop new skills and to deepen our knowledge.

  • Product: We strive for excellence in the concept, quality and delivery of our work.

  • Individual: We value individuals who bring the highest standards of professionalism and personal integrity to the way they work. Each person can develop and contribute their wealth of attributes, skills and knowledge to support the overall health of the business.

  • Team: We value the power of interdisciplinary integration. A positive team culture in which everyone collaborates openly towards common goals is essential.

  • Firm: We have a history of transformative contribution to the profession and to our communities. We are constantly innovating and trying to bring new approaches, solutions and processes to our work.

Job responsibilities

  • Proposals: Leads the preparation of proposals, including outlines, timelines and content development. Contributes to the selection of consultants and makes team recommendations in specific areas of expertise.

  • Interviews: contributes to the interview strategy with clients, creates marketing materials for interviews and other presentations, and manages the interview process.

  • Marketing Support: Works with Interiors Practice Leadership and the Global Marketing team to develop and maintain Interiors-specific materials that reflect and meet strategic marketing objectives.

  • Research: researches the market, prospects and potential customers.

  • Strategy: Develops a pursuit strategy in collaboration with others. Contributes to the development of the market strategy; provides insight and identifies competitive advantages for SOM.

  • Business plans: engages in the creation and implementation of business plans with an emphasis on interiors.

  • Salesforce and Pipeline Management: References and contributes to Pursuit and Project objects. Works with Pursuit Leads to ensure data accuracy and to ensure that pursuits move through the sales funnel. Uses Salesforce to monitor the implementation of the business plan.

  • Expertise: Strong working knowledge of A / E / I services offered by SOM, with particular emphasis on interiors. Develop the area (s) of expertise, either geographically or by functional market.

  • Training: Contributes to the training of Marketing Coordinators and Senior Marketing Coordinators.

  • Business Development: represents the firm to clients and professional organizations, assists with functions as needed and encourages new business leads.

  • Help with other tasks and tasks as needed.

Minimum qualifications

  • Completion of a four-year undergraduate degree or equivalent knowledge, skills and abilities.

  • 5-8 years of marketing experience in the A / E / C industry. Experience working with an interior company appreciated.

  • Strong writing and graphic design skills.

  • Strong organizational skills.

  • Strong project management skills.

  • Ability to work with senior executives in a business.

  • Advanced knowledge of Adobe InDesign, Microsoft Office and Google Workspace.

  • Experience with Salesforce CRM and OpenAsset is a plus.

  • Must be passionate about architectural design to undertake marketing, business development and proposal preparation.

  • Ability to work and adapt quickly in a rapidly changing environment.

Please apply for this position directly on the SOM website at https: // …

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